The 3 questions to ask, to help with strategic data planning Customer Segmentation ---24 March 2016big data, customer data, data integration, data planning, data science, database marketing, digital strategy, e-commerce, SME retailers, strategic data management
What is Customer Intelligence? (hint: it's not Business Intelligence) Customer Relationship ---, Customer Segmentation ---, Ecommerce Shopping Exp---21 January 2016customer data, customer engagement, customer experience, customer intelligence
Are your customers Fans or Ambassadors? Customer Segmentation ---, Ecommerce Shopping Exp---11 January 2016customer retention
